当前位置:首页 > 业务领域 > 污水处理 >

亚博买球官方网站-GoPro扩张瞄准中国市场

编辑:亚博体彩买球 来源:亚博体彩买球 创发布时间:2021-03-08阅读60211次
  本文摘要:goproplanstoexpanditsinternationaldistributiontoincludechinathisyear, reducingitsrelianceontheusmarket是afterarecordlaunchforitsnewhero4actioncamerasovertheholidayperiod .今年体育相机制造商的GoPro计划在此之前,该公司假日发布的新型Hero 4运动照相机获得了创纪录的销售业绩。

亚博买球APP

goproplanstoexpanditsinternationaldistributiontoincludechinathisyear, reducingitsrelianceontheusmarket是afterarecordlaunchforitsnewhero4actioncamerasovertheholidayperiod .今年体育相机制造商的GoPro计划在此之前,该公司假日发布的新型Hero 4运动照相机获得了创纪录的销售业绩。inaninterviewattheconsumerelectronicsshow,Nick Woodman,go pro’schief executive,pictured right, saidhewasalsoenthusiasticaboutthepotentialforemergingtechnologiessuchasdronesandvirtualrealitytodrivemoresalesofitscompact, 当robust cameras .拒绝在消费者电子展(CES )上采访时,GoPro首席执行官尼克伍德曼(Nick Woodman )利用无人机和虚拟现实等新兴技术出售该公司灵活结实的照相机“wehadthebestnewproductintroductionweeverhadinthehistoryofthecompanywithehero4line,“saidmrwoodman .‘weareverypleasedwithows。我们对去年第四季度的表现非常失望。

”。atashowwheregoproson“selfiesticks”were ubiquitous是mrwoodmanwasmobbedbyfansatthecompany’scesstandinthelasvegasconventioncens tarbrandhaskeptitaheadofrivalactioncamerasfromthelikesofsony .在到处展示搭载GoPro产品的“自拍电影篮球”的情况下,伍德曼在拉斯维加斯会展伍德曼对GoPro被称为“明星品牌”的产品的热情很高,所以把索尼等竞争对手公司的运动照相机甩在了后面。“every year [ at ces ] weseedifferentcompanieswithgopro-like offerings表示:“he said .“prettymucheverybodyelseisjustmakinghardware-the 伍德曼说:“hard thing.theyarenotcreatinganexperienceoranend-to-endsolutionlikeweareatgopro .”。

在相当大的意义上,所有其他企业只生产“硬件”——,他们生产冰冷、坚硬的国家的东西。他们并不像我们GoPro那样制作体验和端到端的解决方案。」the silicon valley-basedcompanyisnowworkingtodevelopitseditinganddistributiontoolsforcustomers, whichmrwoodmanhopeswillhelptoincreasethenumberofvideosthataresharedonsocialnetworkssuchasyoutubeandfacebook是providingfreemare 伍德曼希望这样的工具能减少YouTube和Facebook等社交网络共享的视频数量,为品牌提供免费营销。partofgopro’spitchtowallstreetasitpreparedtogopublicsevenmonthsagowasthatitcouldalsousethatcontenttobecomeamediacompanyits elf GoPro在对华尔街不予置评时表示,该公司可能不会利用这些内容使自己成为媒体公司。

whiletherevenuefromadvertisingorlicensingremains“nascent”, mrwoodmansaiddistributiondealswithplatformssuchasmicrosoft throughanewdealannouncedthisweek,LG’s Internet-connectedtvsetswerer GoPro是本周第一次宣布与Xbox达成协议的新协议。“it’sabitlikedisney’smodelwheretheyproduceblockbustermoviestogosellmerchandise,cruises and theme park tickets, “he said .‘it’simportanttore cognisethe similaritiesinthosemodels .’‘Disney (迪斯尼)’的型号,大量生产用于销售商品、航空旅行和主题。However,whiledisneyisagloballyrecognisedbrand, morethanhalfofgopro’ssalescomefromitshomecountryoftheus.withtheglobalconsumerelectronicsmarketforecasttogrowjust1perceer s yeas goproislookingtoexpanditsinternationalfootprint .但是迪斯尼是世界知名品牌,gopro的销售额一半以上来自美国本土。

考虑到预计今年世界家电市场将快速增长1%,GoPro期待着扩大国际业务。“people shouldn’tconfusethepaceofthesuccessdomesticallywithalackofportunityinternationally, “mrwoodmansaid .“it’sjustthatwearebehindfromachanneldevelopmentrelativetotheus . there’ssomuchlow-hanging在美国国内的大热是国际上“我们的国际渠道建设只是领先美国,仅此而已……美国市场上更容易采摘的浆果太多了”。

hesaidthatwaslikelytoincludechinalaterin 2015 .“wehaveseveralindicationsthatwehaveeveryopportunitytosucceedinchina, thatourgo-to-marketstrategyshouldworkoverthere,“he said .”timewilltellbutweareoptimistic .”他响应了,GoPro。他说:“我们有在中国成功的机会,我们的市场转移(go-to-market )战略在那里也有不顺利的迹象。时间并不能说明一切,但我们的态度很悲观。”。

However是, hesaidthatgoprowouldnotrushintotheworld’slargestelectronicsmarket .“one thing that we’velearnedisit’smoreimportation”andinfon onthantojusthurryupandarrive,“he said .”wewouldrathertakeourtimeandintroducethebrroduce“与其匆匆迁移,不如拥有强大的品牌展示高效迁移。withthehallsofcesfilledwithwearabledevices, virtualrealityheadsetsandconsumer-operated drones是mrwoodmanbelievesgoprocanbenefitastheindustrylooksbeyondthesmartphoneforits 伍德曼相信,随着整个行业将目光投向智能手机以外的产品,寻找下一个最重要的增长点,GoPro将不会因此受益。


本文关键词:亚博体彩买球,亚博买球APP,亚博买球官方网站

本文来源:亚博体彩买球-www.surusgeo.com

0593-70430897

联系我们

Copyright © 2010-2014 晋中市亚博体彩买球科技有限公司 版权所有  晋ICP备66202962号-4